About the Crisis Resource Centre

Crisis Resource Centre Tools to Help During COVID-19

Our tools will help you navigate your way through the challenges of the global pandemic

About the PATA Crisis Resource Centre​

The “CRC” is a digital resource that was launched by the Pacific Asia Travel Association (PATA) in 2020 in response to our member’s urgent need for crisis leadership.

The vision of the CRC is to lead, coordinate and sustain a comprehensive world-class digital resource for crisis response, management, and recovery for the Asia Pacific Travel Industry.

In the immediate term, we believe Asia Pacific will be the leading force of tourism’s global recovery from COVID-19, as both an inbound destination as well as a robust source market.

About PATA​

Founded in 1951, the Pacific Asia Travel Association (PATA) is a not-for profit association that is internationally acclaimed for acting as a catalyst for the responsible development of travel and tourism to, from and within the Asia Pacific region.

The Association provides aligned advocacy, insightful research, and innovative events to its member organisations, comprising 95 government, state and city tourism bodies, 25 international airlines and airports, 108 hospitality organisations, 72 educational institutions, and hundreds of travel industry companies in Asia Pacific and beyond.

Thousands of travel professionals belong to the 36 local PATA chapters worldwide. The chapters organise travel industry training and business development events.

Their grassroots activism underpins PATA’s membership in Uniting Travel, a coalition of the world’s major Travel & Tourism organisations dedicated to ensuring that the sector speaks with one voice and acts in unison on the major issues and includes ACICLIAIATAICAOWEFUNWTO and the WTTC.

Since 1951, PATA has led from the front as the leading voice and authority on travel and tourism in the Asia Pacific region.

Want to Become a Member?

Meet the CRC Advisory Team

Dr Mario Hardy

Dr Mario Hardy

CEO - PATA

Sara Matthews

Sara Matthews

Immediate Past Chairperson - PATA
Group Head of Destination Marketing APAC at TripAdvisor

Trevor Weltman

Trevor Weltman

Chief of Staff - PATA

Graham Harper

Graham Harper

Director of Sustainability & Social Responsibility - PATA

Damian Cook

Damian Cook

Destination Marketing & Crisis Management Expert -
E-Tourism Frontiers

John Bailey

John Bailey

Crisis Communications & Communication Strategy Expert - Global Communications Consulting

Supporting Partners