About the Crisis Resource Centre
About the PATA Crisis Resource Centre
The “CRC” is a digital resource that was launched by the Pacific Asia Travel Association (PATA) in 2020 in response to our member’s urgent need for crisis leadership.
The vision of the CRC is to lead, coordinate and sustain a comprehensive world-class digital resource for crisis response, management, and recovery for the Asia Pacific Travel Industry.
In the immediate term, we believe Asia Pacific will be the leading force of tourism’s global recovery from COVID-19, as both an inbound destination as well as a robust source market.
Founded in 1951, the Pacific Asia Travel Association (PATA) is a not-for profit association that is internationally acclaimed for acting as a catalyst for the responsible development of travel and tourism to, from and within the Asia Pacific region.
The Association provides aligned advocacy, insightful research, and innovative events to its member organisations, comprising 95 government, state and city tourism bodies, 25 international airlines and airports, 108 hospitality organisations, 72 educational institutions, and hundreds of travel industry companies in Asia Pacific and beyond.
Thousands of travel professionals belong to the 36 local PATA chapters worldwide. The chapters organise travel industry training and business development events.
Their grassroots activism underpins PATA’s membership in Uniting Travel, a coalition of the world’s major Travel & Tourism organisations dedicated to ensuring that the sector speaks with one voice and acts in unison on the major issues and includes ACI, CLIA, IATA, ICAO, WEF, UNWTO and the WTTC.
Since 1951, PATA has led from the front as the leading voice and authority on travel and tourism in the Asia Pacific region.
Learn how a PATA Membership can help you achieve your organisational goals
We help support the growth of our members’ businesses in both public and private sectors by expanding their networks regionally and globally, while strengthening the tourism industry through trade events, industry research, professional development programs, and targeted channels for brand exposure.